|ITEM METADATA RECORD
|Title: ||The LOGMAN model: a logical brand management model|
|Authors: ||Logman, Marc # ×|
|Issue Date: ||2004 |
|Publisher: ||Emerald Group Publishing Ltd.|
|Series Title: ||The Journal of Product & Brand Management vol:13 issue:2 pages:94-104|
|Publication status: ||published|
|KU Leuven publication type: ||IT|
|Appears in Collections:||Non-KU Leuven Association publications|
× corresponding author|
# (joint) last author|
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