Title: Understanding consumers' cognitive maps in today's complex marketing environments
Authors: Logman, Marc # ×
Issue Date: 2008
Publisher: Business Perspectives
Series Title: Innovative Marketing vol:4 issue:3 pages:68-72
ISSN: 1814-2427
Publication status: published
KU Leuven publication type: AT-p
Appears in Collections:Department of Marketing and Organisation Studies (MO), Leuven - miscellaneous
Formerly "HUB-EHSAL"
× corresponding author
# (joint) last author

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