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Title: "I might get your heart racing in my skin-tight jeans": Sexualization on music entertainment television
Authors: Vandenbosch, Laura ×
Vervloessem, Dorien
Eggermont, Steven #
Issue Date: 2013
Series Title: Communication Studies vol:64 issue:2 pages:178-194
Abstract: This study explores the culture of sexualizing the (female) body in music entertainment television. A quantitative content analysis was conducted, analyzing 9,369 scenes from 1,393 music videos and 180 programs, broadcast on Belgian music entertainment channels. Results indicated that 39.3% of the coded scenes contained sexualizing messages. These sexualizing messages were predominantly messages equating (female) Western body ideals to being sexually attractive. Music videos were shown to be a more sexualizing genre than nonfictional programs and fictional programs. Findings are discussed in light of objectification theory.
ISSN: 1051-0974
Publication status: published
KU Leuven publication type: IT
Appears in Collections:Onderzoeksgroep Journalism Studies Antwerp - TM A
Leuven School for Mass Communication Research
× corresponding author
# (joint) last author

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