Title: How business cycles contribute to private-label success: Evidence from the United States and Europe
Authors: Lamey, Lien
Deleersnyder, Barbara
Steenkamp, Jan-Benedict E.M.
Dekimpe, Marnik #
Issue Date: 2006
Conference: European Marketing Academy Conference (EMAC) location:Athens (Greece) date:23-26 May 2006
Publication status: published
KU Leuven publication type: IMa
Appears in Collections:Faculty of Economics and Business (FEB) - miscellaneous
Department of Marketing Management, Campus Carolus Antwerp
Department of Marketing and Organisation Studies (MO), Leuven - miscellaneous
Research Centre for Marketing and Consumer Science, Leuven
# (joint) last author

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