ITEM METADATA RECORD
Title: Individually adapted sequential Bayesian conjoint-choice designs in the presence of consumer heterogeneity
Authors: Yu, Jie ×
Goos, Peter
Vandebroek, Martina #
Issue Date: 2011
Series Title: International Journal of Research in Marketing vol:28 pages:378-388
ISSN: 0167-8116
Publication status: published
KU Leuven publication type: IT
Appears in Collections:Research Center for Operations Research and Business Statistics (ORSTAT), Leuven
Leuven Statistics Research Centre (LStat)
× corresponding author
# (joint) last author

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