Title: Why consumers buy lottery tickets when the sun goes down on them. The depleting nature of weather-induced bad moods
Authors: Bruyneel, Sabrina
Dewitte, Siegfried
Franses, P.H.
Dekimpe, Marnik #
Issue Date: May-2006
Host Document: Proceedings of the 35th European Marketing Academy Conference
Conference: European Marketing Academy Conference edition:35 location:Athens (Greece) date:23-26 May 2006
Publication status: published
KU Leuven publication type: IMa
Appears in Collections:Research Centre for Marketing and Consumer Science, Leuven
# (joint) last author

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