Title: The "Original=Better” intuition. The impact of primacy indicators on preferences
Authors: Millet, Kobe
Van den Bergh, Bram
Pandelaere, M. #
Issue Date: Feb-2009
Conference: Society for Consumer Psychology Conference (SCP) location:San Diego (USA) date:February 2009
Publication status: published
KU Leuven publication type: IMa
Appears in Collections:Research Centre for Marketing and Consumer Science, Leuven
Faculty of Economics and Business (FEB) - miscellaneous
# (joint) last author

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