Title: Dancing with a giant: The effect of Wal-Mart’s entry into the U.K. on the performance of European retailers
Authors: Gielens, Katrijn ×
Van de Gucht, Linda
Steenkamp, Jan-Benedict E.M.
Dekimpe, Marnik #
Issue Date: 2008
Publisher: American Marketing Association
Series Title: Journal of marketing research vol:45 issue:5 pages:519-534
ISSN: 0022-2437
Publication status: published
KU Leuven publication type: IT
Appears in Collections:Research Centre for Marketing and Consumer Science, Leuven
Research Center Finance, Leuven
× corresponding author
# (joint) last author

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