Title: Towards a theory-based measure of purchase variation
Authors: Gijsbrechts, Els ×
Campo, Katia
Nisol, Patricia #
Issue Date: 2000
Publisher: Springer New York LLC
Series Title: Academy of Marketing Science Review vol:2000 issue:4 pages:1-23
ISSN: 1526-1794
VABB publication type: VABB-1
Publication status: published
KU Leuven publication type: IT
Appears in Collections:Research Centre for Marketing and Consumer Science, Leuven
Faculty of Economics and Business (FEB) - miscellaneous
Faculty of Economics and Business (FEB), Campus Carolus Antwerp - miscellaneous
× corresponding author
# (joint) last author

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