Title: Tempt me just a little bit more: The effect of prior food temptation actionability on goal activation and consumption
Authors: Geyskens, Kelly * ×
Dewitte, Siegfried *
Pandelaere, Mario *
Warlop, Luk * #
Issue Date: Dec-2008
Series Title: Journal of Consumer Research vol:35 issue:4 pages:600-610
ISSN: 0093-5301
Publication status: published
KU Leuven publication type: IT
Appears in Collections:Research Centre for Marketing and Consumer Science, Leuven
Leuven School for Mass Communication Research
* (joint) first author
× corresponding author
# (joint) last author

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